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Real Matcha for

Real People

Ethically Sourced Organic Japanese Matcha

from a values-driven women-owned small biz.

No fillers. No sugars. No BS.

7K+ Happy Customers

Easy to Make

Compostable Packaging

1% to Food Security

Find Your Forever Matcha

100% Pure Organic Japanese Matcha

No Sugar or Fillers

Green digital graphic of a matcha pouch wiggling back and forth as a gif

Sustainable Energy Without The Jitters

Supports your mood, memory, metabolism, digestion, skin health + focus

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Everyday Matcha

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Bundles + Gifts

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Premium Matcha 20g – bold ceremonial sampler pouch

Premium Matcha 20g – bold ceremonial sampler pouch

Premium Organic Matcha – 20g Sampler

$15.00

-

$18.00

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Hojicha Powder 20g – roasted green tea sampler

Hojicha Powder 20g – roasted green tea sampler

Organic Hojicha Roasted Green Tea – 20g Sampler

$12.00

-

$15.00

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20g organic matcha sampler. Smooth, clean, and beginner-friendly. Perfect for lattes and daily rituals.

20g organic matcha sampler. Smooth, clean, and beginner-friendly. Perfect for lattes and daily rituals.

First Whisk Organic Matcha – 20g Sampler

$12.00

-

$15.00

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First Whisk Matcha Ritual Set with organic matcha, glass bowl, bamboo whisk and whisk holder

Hand holding First Whisk organic matcha above open matcha ritual set box

First Whisk Matcha Ritual Set

From $90.00

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Three Matcha Nude organic tea powder sampler bags including Premium Matcha, First Whisk Matcha and Hojicha

Matcha Nude First Whisk and Hojicha sampler bags inside kraft gift box with Premium Matcha

Discovery Pack | Matcha + Hojicha Sampler Bundle

$35.00

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$39.00

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Beginner matcha starter kit with First Whisk matcha, bamboo whisk, and matcha spoon on marble surface

Matcha starter kit with First Whisk matcha, bamboo whisk, and spoon inside eco-friendly packaging box

🍵 Beginner Matcha Starter Pack

$44.00

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Premium matcha and First Whisk matcha bundle with two Matcha Nude pouches side by side

Matcha Nude Premium and First Whisk matcha pouches displayed on wooden table with soft natural background

🍵 The Matcha Duo (Compare + Discover Set)

$50.00

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First Whisk Organic Matcha Powder 50g – beginner-friendly, shade-grown Japanese matcha for lattes or daily sipping

First Whisk Organic Matcha Powder 50g – beginner-friendly, shade-grown Japanese matcha for lattes or daily sipping

First Whisk Organic Matcha – 50g

$26.00

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First Whisk Organic Matcha 250g – bulk, smooth, shade‑grown Japanese matcha

First Whisk Organic Matcha 250g – bulk, smooth, shade‑grown Japanese matcha

First Whisk Organic Matcha – 250g

$75.00

-

$75.00

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Organic Hojicha Roasted Green Tea 50g, mellow, low‑caffeine roasted flavor

Organic Hojicha Roasted Green Tea 50g, mellow, low‑caffeine roasted flavor

Organic Hojicha Roasted Green Tea – 50g

$26.00

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Organic Hojicha Roasted Green Tea 250g – mellow roast, low caffeine

Organic Hojicha Roasted Green Tea 250g – mellow roast, low caffeine

Organic Hojicha Roasted Green Tea – 250g

$75.00

-

$75.00

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First Whisk Matcha Ritual Set with organic matcha, glass bowl, bamboo whisk and whisk holder

Hand holding First Whisk organic matcha above open matcha ritual set box

First Whisk Matcha Ritual Set

From $90.00

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Hojicha Starter Kit gift box with organic hojicha powder, bamboo whisk and matcha spoon

Person whisking Matcha Nude organic hojicha powder in glass bowl with bamboo whisk

Hojicha Starter Kit

$44.00

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Premium Ceremonial Matcha 50g, bold, vivid Japanese matcha

Premium Ceremonial Matcha 50g, bold, vivid Japanese matcha

Premium Organic Matcha – 50g

$32.00

-

$32.00

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Premium Matcha 100g – bold, ceremonial Japanese matcha

Premium Matcha 100g – bold, ceremonial Japanese matcha

Premium Organic Matcha – 100g

$52.00

-

$52.00

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Premium Organic Matcha 250g – bold, bulk ceremonial Japanese matcha

Premium Organic Matcha 250g – bold, bulk ceremonial Japanese matcha

Premium Organic Matcha – 250g

$88.00

-

$88.00

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Premium Matcha 20g – bold ceremonial sampler pouch

Premium Matcha 20g – bold ceremonial sampler pouch

Premium Organic Matcha – 20g Sampler

$15.00

-

$18.00

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Woman whisking Matcha Nude Premium Matcha in glass bowl at home

Close-up of vibrant green Premium Matcha being whisked in glass bowl

Premium Matcha Essentials Kit

$47.00

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Premium Matcha Experience Kit with organic matcha, bamboo whisk, glass bowl and whisk holder on wooden tray

Overhead view of Matcha Nude Premium Matcha powder with bamboo whisk and matcha spoon

Premium Matcha Experience Kit

From $97.00

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Matcha Tool Kit – whisk, holder, scoop set

Matcha Tool Kit – whisk, holder, scoop set

Matcha and Hojicha Starter Bundle

From $54.00

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Matcha Bamboo Whisk Chasen – natural bamboo whisk for matcha

Matcha Bamboo Whisk (Chasen)

Matcha Bamboo Whisk (Chasen)

$18.00

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Matcha Spoon - stainless steel measuring spoon

Matcha Spoon - stainless steel measuring spoon

Matcha Spoon

$6.00

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Handmade Matcha Ceramic Bowl Chawan – wide rim ceramic bowl for matcha

Handmade Matcha Ceramic Bowl Chawan – wide rim ceramic bowl for matcha

Handmade Ceramic Matcha Bowl (Chawan)

$38.00

-

$46.00

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Matcha Nude Hot Latte Sticker – Hand-Painted Vinyl Art by Bethany Joy

Matcha Nude Hot Latte Sticker – Hand-Painted Vinyl Art by Bethany Joy

Matcha Nude Hot Latte Sticker – Hand-Painted Vinyl Art by Bethany Joy

$5.00

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Pirani Matcha Nude Insulated 16 oz Matcha Tumbler: hot & cold, stackable, stainless steel

Pirani Matcha Nude Insulated 16 oz Matcha Tumbler: hot & cold, stackable, stainless steel

Reusable Pirani Insulated Matcha Cup (16oz)

$30.00

-

$30.00

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Glass Matcha Whisk Holder (Kusenaoshi)

Glass Matcha Whisk Holder (Kusenaoshi)

Glass Matcha Whisk Holder (Kusenaoshi)

$14.00

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Glass Matcha Bowl (Chawan)

Glass Matcha Bowl (Chawan)

Glass Matcha Bowl (Chawan)

$26.00

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Matcha Nude digital gift card, available in $25–$100

Matcha Nude digital gift card, available in $25–$100

Matcha Nude Digital Gift Card – The Gift of Clean Green Energy

From $25.00

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Matcha with Oat Milk Sticker – Waterproof Vinyl for Matcha Lovers

Matcha with Oat Milk Sticker – Waterproof Vinyl for Matcha Lovers

Matcha with Oat Milk Sticker – Waterproof Vinyl for Matcha Lovers

$5.00

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Matcha Bamboo Whisk Chasen – natural bamboo whisk for matcha

Matcha Bamboo Whisk (Chasen)

Matcha Bamboo Whisk (Chasen)

$18.00

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Matcha Spoon - stainless steel measuring spoon

Matcha Spoon - stainless steel measuring spoon

Matcha Spoon

$6.00

Shop Now

Handmade Matcha Ceramic Bowl Chawan – wide rim ceramic bowl for matcha

Handmade Matcha Ceramic Bowl Chawan – wide rim ceramic bowl for matcha

Handmade Ceramic Matcha Bowl (Chawan)

$38.00

-

$46.00

Shop Now

Matcha Nude Hot Latte Sticker – Hand-Painted Vinyl Art by Bethany Joy

Matcha Nude Hot Latte Sticker – Hand-Painted Vinyl Art by Bethany Joy

Matcha Nude Hot Latte Sticker – Hand-Painted Vinyl Art by Bethany Joy

$5.00

Shop Now

Pirani Matcha Nude Insulated 16 oz Matcha Tumbler: hot & cold, stackable, stainless steel

Pirani Matcha Nude Insulated 16 oz Matcha Tumbler: hot & cold, stackable, stainless steel

Reusable Pirani Insulated Matcha Cup (16oz)

$30.00

-

$30.00

Shop Now

Glass Matcha Whisk Holder (Kusenaoshi)

Glass Matcha Whisk Holder (Kusenaoshi)

Glass Matcha Whisk Holder (Kusenaoshi)

$14.00

Shop Now

Glass Matcha Bowl (Chawan)

Glass Matcha Bowl (Chawan)

Glass Matcha Bowl (Chawan)

$26.00

Shop Now

Matcha with Oat Milk Sticker – Waterproof Vinyl for Matcha Lovers

Matcha with Oat Milk Sticker – Waterproof Vinyl for Matcha Lovers

Matcha with Oat Milk Sticker – Waterproof Vinyl for Matcha Lovers

$5.00

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MATCHA Crewneck Sweatshirt

$46.00

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Natural canvas tote bag with matcha graphics – hand-printed by Moonlight Makers in Asheville, NC

Natural canvas tote bag with matcha graphics – hand-printed by Moonlight Makers in Asheville, NC

Matcha Everyday Tote Bag

$18.00

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Hi! I'm Samm

I live with multiple chronic illnesses and finding what wellness looked like in my body was HARD. Matcha was a huge part of that journey. I couldn't find a brand that met all my values so... I started Matcha Nude.

Learn More

Woman enjoying an iced matcha latte while relaxing with a colorful blanket.

Shop Our Matcha

What Makes Our Matcha "Nude"

Sweet + Soft

no bitter or grassy taste.

Zero Sugar

no hidden additives.

More antioxidants + L-theanine

high quality from harvest to home.

Sweet + Soft

no bitter or grassy taste.

Vibrant Green

no yellow or brown color.

Zero Sugar

no hidden additives.

Smooth + Creamy

not grainy or gritty.

More antioxidants + L-theanine

high quality from harvest to home.

3rd Party Tested for Toxins

transparency is at our core. results available.

A wooden spoon filled with bright green matcha powder on a solid light green background, with the text 'Matcha Nude' written in white script in the upper left.

A wooden spoon filled with bright green matcha powder on a solid light green background, with the text 'Matcha Nude' written in white script in the upper left.

Green matcha powder piled in a wooden spoon with a small spill on a peach background, plus the text 'Other Matcha' in white.

Green matcha powder piled in a wooden spoon with a small spill on a peach background, plus the text 'Other Matcha' in white.

Vibrant Green

no yellow or brown color.

Smooth + Creamy

not grainy or gritty.

3rd Party Tested for Toxins

transparency is at our core. results available.

Over 150+ reviews on Google from our customers

4.9 / 5.0

MATCHA NUDE

This is best matcha! Me and my daughter have been drinking Matcha Nude for years. You can taste the difference!

Dione B.

MATCHA NUDE

Picked this up at a local shop in Asheville and tried it with coconut milk. I'm obsessed! It's great hot or iced, and I've been drinking it a few times a day. My new favorite matcha powder - it's even helped me cut my coffee down to one cup a day.

Jo-Anne

MATCHA NUDE

The best Matcha I’ve ever had. I will not buy any other matcha ever again. Creamy, light, pure tasting. Love it!

Brittany C.

MATCHA NUDE

Matcha Nude is hands-down the best matcha I have ever had. The quality is obvious, both in taste and color, and I am always thrilled to support a woman-owned business. The starter kit came with everything I need for making it at home!

Victoria A.

MATCHA NUDE

I’ve tried many, many matcha powders and this BY FAR is the best! Nothing else tastes the same and you really can’t beat how high quality it is

Madeline C.

MATCHA NUDE

I'm a Matcha Nude "First Whisk" and Hojicha customer for life. I love love the Hojicha, since I watch my caffeine intake. It tastes like the best kind of soul -nourishing hot chocolate to me.

Marlowe W.

Read more on Google

Mouthwatering Recipes

Pistachio Cream Matcha Latte

Pistachio Cream Matcha Latte

This Pistachio Cream Matcha Latte from Chloe's Creative Kitchen combines smooth Matcha Nude match...

Berry Bliss Matcha from High Ridge Coffee Co featuring fresh strawberries, milk, and Matcha Nude ceremonial matcha layered over ice.

Berry Bliss Matcha

Inspired by one of High Ridge Coffee Co.'s customer favorites, this Berry Bliss Matcha layers fre...

Hojicha Arnold Palmer made with Matcha Nude Hojicha Powder, fresh lemonade, ice, lemon peel, and mint garnish.

Hojicha Arnold Palmer

Looking for a refreshing twist on a classic Arnold Palmer? This Hojicha Arnold Palmer combines br...

Matcha white chocolate macadamia cookie dipped into a glass of matcha latte with cookies and ingredients around.

Easy White Chocolate Macadamia Matcha Cookies

Soft, chewy White Chocolate Macadamia Matcha Cookies made with oat flour and maple syrup for a co...

Pistachio Cream Matcha Latte

Pistachio Cream Matcha Latte

This Pistachio Cream Matcha Latte from Chloe's Creative Kitchen combines smooth Matcha Nude match...

Berry Bliss Matcha from High Ridge Coffee Co featuring fresh strawberries, milk, and Matcha Nude ceremonial matcha layered over ice.

Berry Bliss Matcha

Inspired by one of High Ridge Coffee Co.'s customer favorites, this Berry Bliss Matcha layers fre...

Hojicha Arnold Palmer made with Matcha Nude Hojicha Powder, fresh lemonade, ice, lemon peel, and mint garnish.

Hojicha Arnold Palmer

Looking for a refreshing twist on a classic Arnold Palmer? This Hojicha Arnold Palmer combines br...

Matcha white chocolate macadamia cookie dipped into a glass of matcha latte with cookies and ingredients around.

Easy White Chocolate Macadamia Matcha Cookies

Soft, chewy White Chocolate Macadamia Matcha Cookies made with oat flour and maple syrup for a co...