Matcha and Hojicha are both types of green tea from Japan. They come from the same plant, but they look, taste, and feel very different.
In this blog, we are diving into:
- What is matcha?
- What is hojicha?
- How they’re different
- When to drink each one
If you’ve ever wondered, “What’s the difference between matcha and hojicha?” this is for you.
🌿 What Is Matcha?
Matcha is a bright green powder made from ground green tea leaves.
It’s full of antioxidants, gives you energy without the jitters, and helps with focus and calm.

Matcha Facts:
- You drink the whole tea leaf in powdered form
- Best for mornings or when you need a boost
- Tastes fresh, smooth, and bold
You can enjoy it as tea, make lattes, or add it to smoothies and baked goods.
🍂 What Is Hojicha?
Hojicha is also a green tea, but the leaves are roasted, which turns them brown.
This gives the tea a warm, toasty, and smooth flavor and lowers the caffeine.

Hojicha Facts:
- Made from roasted green tea leaves
- Less caffeine than matcha
- Best for afternoons or even before bed
- Tastes nutty, roasted, and cozy
You can enjoy hojicha hot or iced, in lattes, or in desserts like cheesecake.
🔍 Matcha vs. Hojicha: Side-by-Side
Feature |
Matcha |
Hojicha |
|---|---|---|
| Color | Bright green | Light brown |
| Taste | Fresh and bold | Toasty and nutty |
| Caffeine | Higher (18-30mg) | Lower (~12mg) |
| Energy | Focused and alert | Calm and cozy |
| Best Time | Morning or midday | Afternoon or evening |
| Good For | Lattes, smoothies, tea | Lattes, tea, desserts |

🫖 Which One Should You Drink?
Drink matcha if you want clean energy and focus without a coffee crash.
Drink hojicha if you want something warm, cozy, and calming.
You don’t have to choose just one. Many people enjoy both at different times of day.
💚 Try Them Yourself:
-
Matcha Nude Premium Matcha – bold flavor and strong energy
-
First Whisk Organic Matcha – softer taste and beginner-friendly
-
Organic Hojicha Powder – calm and cozy sips any time
👋 Final Thoughts
Matcha and Hojicha are both healthy and delicious teas. The big difference is how they’re made and how they make you feel.
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